Behind the Craft: What’s Up With Everyone?

Aardman director Dan Binns dives into the creative process behind What’s Up With Everyone?, a new campaign developed to encourage young people to become more aware of their mental wellbeing. Aimed at people aged 17-24, the campaign was uniquely co-created with the audience it sets out to support, and introduces five characters, each of whom … Continue reading Behind the Craft: What’s Up With Everyone?