Hopster Studios Licenses its Original Content to Aardman for Global Distribution
opster, the preschool learning and entertainment platform, has reached an agreement with Aardman for global distribution of its originally produced content.
The collaboration with Aardman includes free and pay television broadcasters, VOD channels and home entertainment.
The new deal marks a significant evolution in the development and distribution of Hopster’s original IP as it takes content created specifically for Hopster’s digital subscribers and delivers it to broad-based audiences through mainstream distribution channels.
The Hopster Studios productions included in the agreement are Clever Brenda (5 x 2’), Two Minute Tales (10 x 2’), The Little Toymaker (1 x 6’) and, original music videos, Hopster Jam (5 x 2’). All these animations were created with their educational value in mind to fit in with Hopster’s core mission: helping kids learn through the shows and music they love.”
“Aardman are content distribution legends in the UK and we couldn’t be more excited to partner with them”, said Nick Walters, Founder and CEO of Hopster. “This agreement is a huge milestone in the evolution of Hopster that will help establish us as a vibrant creative hub focused on the development of new IPs that kids can discover and fall in love with.”
“Already we see that over half of our engagement comes from our original content, including games and videos, and with the experience of Aardman now behind us, we hope to introduce our beautiful shows and music to even more families around the world.”
Bristol-based Aardman, creators of Wallace & Gromit, Chicken Run and Shaun the Sheep, specialise in realising the commercial potential of properties in a way that celebrates and respects their creative values. Their portfolio of distribution rights include Digby Dragon of Blue Zoo and Sunrise Productions’ Munki and Trunk.
Alison Taylor, Head of Sales and Acquisitions at Aardman said: “We’ve been fans of Hopster since it first launched its service, and were really excited to hear about their Original Programming plans. When we saw their original animated content for the first time, we were instantly entertained and thought it would be the perfect fit for our portfolio of third party productions – such quality, funny and entertaining shows, that we will look forward to taking to Kidscreen in February for the first time to show to perspective buyers”.