Nike - Engage Your Mbappé Mode


In collaboration with Wieden+Kennedy Amsterdam for Nike Football, and directed by Aardman’s Will Studd, we introduce you to Lil Mbappé – a mini version of Kylian living on the internet, ready to help everyone who Instagram DMs him to Engage their Mbappé Mode through fast and fun challenges.

Directed by

An image of Will Studd

Will Studd


Will finished an animation and graphic design degree in 2003 at UWE, Bristol. He has been creating and developing ideas ever since, and now directs commercials and short films for Aardman, completing films for BBC, Innocent, P&O, Toyota, Hellmann’s, Nokia, Channel 5, Sesame St, Braun and more.

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Helen Argo

Executive Producer - Head of Commercials & Short Form

Helen is responsible for the studio’s Commercials and Short Form productions, creating animated and digital content for advertising agencies, third party brands as well as Aardman’s own IP. Most recently she has produced The Bear and the Squirrel - a 4D film for Efteling, and stop motion musical short Robin Robin for Netflix.

An image of Steve Harding-Hill

Steve Harding-Hill

Creative Director

Steve became Creative Director for Aardman’s Commercials and Short Form division in 2016 and is responsible for the creative direction of the studios partner content productions.

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